Ad revenue from Google AdSense & Ad Exchange is falling, so publishers can’t rely on old habits to keep earnings st…

A practical guide for app developers and publishers, verified against independent industry benchmarks Most app develop…

For years, Latin America (LATAM) was the “wild west” of digital advertising for publishers. Low competition and high gr…

Here is a number that should get your attention: ad revenue drops of 30 to 40 percent . That is what research consiste…

The ‘black box’ of Demand-Side Platforms (DSPs) is losing its opacity. By April 2026 , major industry players like Ama…

When it comes to optimizing video earnings, we are in the digital era, when it is no longer a fad and isn’t merely “nic…

There are many ways to monetize traffic online these days, but one of the most effective ways is through advertising…